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8. Financial Data

Describe all financial and budgetary assumptions and issues associated with the product from both revenue and cost perspectives.

Sales and Revenue Forecast

Describe a scenario in which customers will employ your product, or are currently employing similar products.

  • A.) Present the following estimated sales volume and revenue forecasts the product will produce for the company over a two-year period:

    1. Best-case scenario
    2. Worst-case scenario
    3. Most-likely scenario

  • B.) Create a separate forecast for direct sales and another for indirect channel sales.

    1. List all assumptions that impact each forecast.

Cost and Budget Estimates

Present a most-likely cost estimate and a most-likely budget estimate over a two-year period. List all assumptions that impact each estimate.

PRODUCT DEVELOPMENT COSTS

MANUFACTURING AND DISTRIBUTION COSTS

SALES AND MARKETING COSTS

SUPPORT AND TRAINING COSTS

GENERAL AND ADMINISTRATIVE COSTS

Other Costs

Present a most-likely cost estimate and a most-likely budget estimate over a two-year period. List all assumptions that impact each estimate.
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